Linked in advertising6/20/2023 ![]() ![]() Previous “ Smart Thinking” pieces focused on what you can achieve organically on LinkedIn. This potential underscores why we here at 1827 Marketing spend so much time educating our readers on this topic. They are senior level influencers and decision-makers, and most check their feed every day to get the freshest business insights. They are looking for solid business content they can use to make their business better, and want to hear from potential partners who can help them meet their goals. Business executives are not there searching for cute kitten videos or posting pictures from their last vacation. LinkedIn is the serious business person’s online marketing search tool.
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